Research Article
An Inductive Learning Approach to Market Segmentation based on Customer Profile Attributes

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Chen, Y.T. and L.F. Chen, 2012. Integrating thematic strategy and modularity concept into interactive video-based learning system. Inform. Technol. J., 11: 1103-1108.
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Mastorakis, G., 2011. Optimizing interactive marketing in digital television systems. Asian J. Mark., 5: 55-62.
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Montinaro, M. and I. Sciascia, 2011. Market segmentation models to obtain different kinds of customer loyalty. J. Applied Sci., 11: 655-662.
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