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Charbel M. El Khoury, Elie E. Sayegh and Adel F. Al Alam, 2017. Interplay of Mediating Factors in the Relationship between Greenwashed Labels and Consumers' Trust. Asian Journal of Marketing, 11: 44-53.
DOI: 10.3923/ajm.2017.44.53
URL: https://scialert.net/abstract/?doi=ajm.2017.44.53
DOI: 10.3923/ajm.2017.44.53
URL: https://scialert.net/abstract/?doi=ajm.2017.44.53