Journal of Medical Sciences1682-44741812-5727Asian Network for Scientific Information10.3923/jms.2014.29.35SaboktakinLida Ahmad Kousha FouladiDaniel F. SoleimanzadeGhasham Vahab Asl Rahimi GheibiHasan Farhad KhialMahmud Parastandeh Sevil Hakimi 12014141Using unhealthy dietary oils and fats is a major public problem in Iran and
many other countries. The objective of this study was to examine the impact
of a short-term, public educational campaign on correcting knowledge, attitude
and practice of a target population regarding dietary oils. In this knowledge,
Attitude and Practice (KAP), combined pretest and posttest, cross-sectional
study, five cities in northwestern Iran with poor-to-moderate socioeconomical
status were randomly selected. Literate, married females aged 18-45 years were
randomly selected and questioned using a standard, validated questionnaire from
September 2010 through November 2011. Knowledge, attitude and practice of the
sampled population in terms of dietary oils were assessed before (pretest, n
= 920) and after (posttest, n = 735) a six-month, public educational campaign
through the mass media and other similar methods. Domains of the questionnaire
were about type of healthy oils/fats, proper using/reusing, appropriate way
of keeping/storing and criteria for purchasing. At the post test, all the investigated
domains except for knowledge about correct action in the cases with oil color
change and attitude toward choosing between high-fat and low-fat diets were
significantly improved (p<0.01). The most dramatic change was in terms of
knowledge about the most healthiest dietary oil. The rate of unhealthy oil consumption
decreased by roughly 20% (from 70-50%) after the educational campaign in the
target population. According to the findings of the present study, a short term,
public educational campaign can correct knowledge, attitude and practice of
a target population even with a poor-to-moderate socioeconomical status regarding
healthy way of dietary oil use. The results of the present work may be found
useful by similar societies with such a problem.]]>Bodenheimer, T.,1991154344348Dastgiri, S., R. Mahdavi, H. TuTunchi and E. Faramarzi,200699961000Englert, H.S., H.A. Diehl, R.L. Greenlaw, S.N. Willich and S. Aldana,200744513519Farquhar, J.W., S.P. Fortmann, J.A. Flora, C.B. Taylor and W.L. Haskell et al.,1990264359365Fortmann, S.P., C.B. Taylor, J.A. Flora and D.E. Jatulis,19931378296Fortmann, S.P., P.T. Williams, S.B. Hulley, W.L. Haskell and J.W. Farquhar,19813420302038Fortmann, S.P., M.A. Winkleby, J.A. Flora, W.L. Haskell and C.B. Taylor,1990132629646Frank, E., M.A. Winkleby, S.P. Fortmann, B. Rockhill and J.W. Farquhar,199226815661572Ghorashi, S., S. Davari-Farid, A. Tafrishinejad and K. Khosraviani,201263630631Hill, J.O., E.L. Melanson and H.T. Wyatt,2000130284S288SJahangiri, J. and M. Rajabi,2001167597Kaliyaperuma, l.K.,2004479Kelishadi, R., M.H. Pour, N.S. Zadegan, M. Kahbazi and G. Sadry et al.,200439760766Luepker, R.V., D.M. Murray, D.R. Jacobs Jr., M.B. Mittelmark and N. Bracht et al.,19948413831393Mikkelsen, B.E. and E. Trolle,2004486169Mirmiran, P., L. Azadbakht and F. Azizi,200575195200Mozaffarian, D., M. Abdollahi, H. Campos, A. Houshiarrad and W.C. Willett,20076110041010Navali, N., S. Pourabolghasem, R.F. Fouladi and M.A. Nikpour,201114658663Patterson, R.E., A. Kristal, R. Rodabough, B. Caan and L. Lillington et al.,2003103454460Rowley, K.G., Q. Su, M. Cincotta, M. Skinner, K. Skinner, B. Pindan, G.A. White and K. O'Dea,200174442448Shakeri, A., M. Abdi, H.T. Khosroshahi and R.F. Fouladi,201114844848Shakeri, A., M.B. Bazzaz, A. Khabbazi and R.F. Fouladi,201114812816Smith, N.L., J.B. Croft, G.W. Heath and V. Cokkinides,19966244254Stern, M.P., J.W. Farquhar, N. McCoby and S.H. Russell,197654826833Tarzamni, M.K., N. Eshraghi, R.F. Fouladi, A. Afrasiabi, M. Halimi and A. Azarvan,201263622629Taylor, C.B., S.P. Fortmann, J. Flora, S. Kayman, D.C. Barrett, D. Jatulis and J.W. Farquhar,1991134235249Vartiainen, E., P. Jousilahti, G. Alfthan, J. Sundvall, P. Pietinen and P. Puska,2000294956Verheijden, M.W., J.E. van der Veen, W.M. van Zadelhoff, C. Bakx and M.A. Koelen et al.,2003771058S1064SWillett, W.C. and R.L. Leibel,200211347S59SWiseman, M.,200867253256Young, D.R., W.L. Haskell, C.B. Taylor and S.P. Fortmann,1996144264274 Ministry of Health,20042004