Research Article

Citations for "Impact of Brand Authenticity on Brand Attitude and Loyalty: The Mediating Role of Self-brand Connection"

Citation to this article as recorded by Crossref logo

The Effect of Marketing Communication on Brand Equity with Brand Image, Brand Trust, and Brand Loyalty as the Intervening Variables
Journal of International Business Research and Marketing Vol. 7, Issue 1, 7, 2021

Related Articles in ASCI
Search in Google Scholar
View Citation
Report Citation

©  2022 Science Alert. All Rights Reserved