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Chang, K.F. and H.W. Yang, 2011. An effective approach to construct value-based decision model for positioning strategy. Inform. Technol. J., 10: 1402-1408. CrossRefDirect Link |
Chang, K.F. and H.W. Yang, 2011. Utilizing means-end chain to explore customers` preference in purchasing bundle. Inform. Technol. J., 10: 1563-1570. CrossRef |
Chang, K.F. and H.W. Yang, 2012. An empirical study to construct a systematic model for product bundles. Inform. Technol. J., 11: 699-706. CrossRefDirect Link |
Chao, C.Y. and K.F. Yang, 2011. Combing fuzzy set theory and extent analysis to construct an integrated decision making approach in medical cosmetology industry. Inform. Technol. J., 10: 1950-1956. CrossRefDirect Link |
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An integrative framework for customer switching
behavior The Service Industries Journal |
An Effective Approach to Construct Value-Based Decision Model for Positioning Strategy Information Technology Journal Vol. 10, Issue 7, 1402, 2011 |
Utilizing Means-end Chain to Explore Customers’ Preference in Purchasing Bundle Information Technology Journal Vol. 10, Issue 8, 1563, 2011 |
Combing Fuzzy Set Theory and Extent Analysis to Construct an Integrated Decision Making Approach in Medical Cosmetology Industry Information Technology Journal Vol. 10, Issue 10, 1950, 2011 |
An Empirical Study to Construct a Systematic Model for Product Bundles Information Technology Journal Vol. 11, Issue 6, 699, 2012 |
How to cite this article
Mario Montinaro and Ivan Sciascia, 2011. Market Segmentation Models to Obtain Different Kinds of Customer Loyalty. Journal of Applied Sciences, 11: 655-662.
DOI: 10.3923/jas.2011.655.662
URL: https://scialert.net/abstract/?doi=jas.2011.655.662
DOI: 10.3923/jas.2011.655.662
URL: https://scialert.net/abstract/?doi=jas.2011.655.662