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Segmentation of university customers loyalty based on RFM analysis using fuzzy c-means clustering Jurnal Teknologi dan Sistem Komputer Vol. 8, Issue 2, 133, 2020 |
How to cite this article
Spring C. Hsu , 2012. The RFM-based Institutional Customers Clustering: Case Study of a Digital
Content Provider. Information Technology Journal, 11: 1193-1201.
DOI: 10.3923/itj.2012.1193.1201
URL: https://scialert.net/abstract/?doi=itj.2012.1193.1201
DOI: 10.3923/itj.2012.1193.1201
URL: https://scialert.net/abstract/?doi=itj.2012.1193.1201