Ling Yang
Department of Architecture and Material Engineering, Hubei University, 430205, Wuhan, China
ABSTRACT
The purpose of this research is to analyze the interaction between trust and formal control from a dynamic perspective. Based on the existing literature, the paper proposed a spiral development model of owners trust, formal control, contractors trust and reciprocation from the angle of trust reciprocity. The model tested by questionnaire survey, vis-à-vis interview, structural equation modeling and a case study in China. The empirical results suggested that the development between owners trust, formal control, contractors trust and reciprocation takes on a form of helix. The findings provide a new view and new way of thinking for construction firms to implement Customer Relationship Management (CRM).
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How to cite this article
Ling Yang, 2013. Dynamic Relationship between Trust and Formal Control in
Chinese Construction Projects. Journal of Applied Sciences, 13: 1817-1822.
DOI: 10.3923/jas.2013.1817.1822
URL: https://scialert.net/abstract/?doi=jas.2013.1817.1822
DOI: 10.3923/jas.2013.1817.1822
URL: https://scialert.net/abstract/?doi=jas.2013.1817.1822
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