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Articles by Azmawani Abd Rahman
Total Records ( 4 ) for Azmawani Abd Rahman
  Punitha Sinnappan and Azmawani Abd Rahman
  The purpose of this study is to examine the factors that influence green purchasing behaviors of Malaysian consumers and observes if the factors affecting green purchasing behavior differ by demographic profile. Respondents in this study were consumers from various age groups, education level, ethnic group, type of occupation and income level. The results shows that the best predictor for green purchasing behavior is environmental attitude followed by perceived environmental responsibility; environmental concern, perceived seriousness of environmental problems, perceived effectiveness of environmental behavior and government’s role. While for demographic variables, only age group is significant in explaining the environmental factors. The result of the research can serve as a guideline for firms to strategize their marketing approaches that caused buying behavior while analyzing the demographic characteristics would give firms better knowledge towards targeting these groups of people. This study also offers practical guidelines to marketers who are planning to target the Malaysian market. The understanding on the changing consumption pattern of Malaysian consumers and the value of attachment, they gave to the environment provides useful insights that are especially pertinent to an improved understanding of green purchasing behavior in the South East Asia context.
  Hilda Hussin , Nitty Hirawaty Kamarulzaman , Amin Mahir Abdullah and Azmawani Abd Rahman
  Green logistics is concerned with producing, supplying and moving goods in a sustainable manner. The advantage of practicing green logistics is not only to the environment but also to the society and businesses. Now-a-days, many companies have put great efforts towards practicing green logistics to obtain benefits and there are claims that green logistics can be an effective tool and strategy to increase competitive advantage for business survival. The objectives of this study are to investigate the benefits of practicing green logistics by the Malaysian food based manufacturers and to investigate if there is a significant difference on the perceived benefits obtained by the manufacturers with different level of green logistics practices. Statistical analyses such as descriptive analysis, mean ranking analysis, correlation analysis and t-test analysis were used to analyze the data. The benefits of green logistics are classified into three aspects such as economic, environment and social. This study revealed economic and environment aspects are positively significant with level of green logistics.
  Hassan Barau Singhry , Azmawani Abd Rahman and Ng Siew Imm
  Information technology is an important supply chain innovation typology that enhances the integration of people and processes. Although, there is large body of literature on information technology, supply chain capabilities and supply chain performance, empirical studies on how innovation capability relates with information technology and supply chain performance is unknown. To cover this important research gap, the study proposesfour hypotheses on the relationship between information technology and supply chain performance, information technology and innovation capability, innovation capability and supply chain performance and the mediation effect of innovation capability between information technology and supply chain performance. The study followed post-positivism epistemology based on the methodology of cross-sectional survey. A cross-section of 286 top managers of manufacturing companies in Nigeria were examined based on cluster and stratified random sampling. A four-stage regression analysis in two models were performed to test the proposed hypotheses using structural equation modeling with Amos graphics. Result in model 1 found a significant relationship between information technology and supply chain performance. The findings in model 2 suggest that the relationship between information technology and innovation capability (X→M) as well as innovation capability and supply chain performance (M→Y) are both significant. The initial positive and significant relationship between information technology and supply chain performance became non-significant with the introduction of innovation capability as mediating variable. Therefore, it is concluded that innovation capability is a full mediator between information technology and supply chain performance. The study has both implication for the theory and practice. It, thus, provide guidelines to managers of manufacturing companies on strategies to improve supply chain performance.
  Wong Yi Shen and Azmawani Abd Rahman
  In the 1960’s Malaysian government encouraged and promoted the concept of automobile assembly plants in Malaysia. The primary intention was to reduce the imports of Completely Built-Units (CBU). The growing industry had essentially drawn the new car manufacturers to set up their manufacturing bases in Malaysia. This study investigates effect of Country of Assembly (COA) on car brands and the impact of COA on the perception of quality. Three main brands which are Toyota, Honda and Nissan were chosen and comparison was made between Malaysia and Japan as COA. Questionnaire survey data was collected from 130 respondents and both t-test and regression analysis were used to test the hypotheses. Although, the brand is similar, results indicate consumers hold different perceptions on COA between Malaysia and Japan where Japan as COA was rated higher. Results also indicate that the COA carries a significant weight to influence customer’s perception on the quality of cars made in Malaysia as well as Japan. This research validated and proved the importance of Country of Assembly on Malaysian consumer’s perceptions when evaluating and assessing automobiles.
 
 
 
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