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Journal of Applied Sciences
  Year: 2005 | Volume: 5 | Issue: 9 | Page No.: 1542-1545
DOI: 10.3923/jas.2005.1542.1545
 
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Determining Distributive Marketing Margins of Selected Vegetables in Tangi Tehsil of Charsadda District

Dilawar Khan, Muhammad Bashir , Masaud Jan Kassana and Muhammad Zulfiqar

Abstract:
This study was aimed at determining the distributive marketing margins of three most commonly grown vegetables, i.e. potato, peas and marrow and the shares of different marketing functionaries involved in the marketing margins in Tangi Tehsil of Charsadda district during the year 2003. It was observed that total marketing margins for potato was 38.86%, for peas 54.89% and for marrow 62.89%. The net margins for potato, peas and marrow were 19.04, 27.25 and 30.50%, respectively. The producer received 61.136, 45.106 and 37.107% of the price paid by the consumer for potato, peas and marrow, respectively. The difference in marketing margins for various vegetables is due to high marketing and picking costs. It was observed that 30% of the potato fields were sold to pre harvest contractors. The highest marketing margins were observed for marrow followed by peas and potato, respectively. The highest net margins for producers were observed for potato followed by peas and marrow. The highest net margin for wholesales was found in marrow followed by peas and potato. The retailer’s highest net margins were observed for marrow followed by peas and potato.
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How to cite this article:

Dilawar Khan, Muhammad Bashir , Masaud Jan Kassana and Muhammad Zulfiqar , 2005. Determining Distributive Marketing Margins of Selected Vegetables in Tangi Tehsil of Charsadda District. Journal of Applied Sciences, 5: 1542-1545.

DOI: 10.3923/jas.2005.1542.1545

URL: https://scialert.net/abstract/?doi=jas.2005.1542.1545

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