Research Article
Customers Acceptance Process and the Influence of Social Norms in the Dissemination of Smart TV
Department of Business Administration, College of Business,Senior Researcher of Business Economics Research Institute, Gyeongsang National University,501, Jinjudae-ro, Jinju 660-701, South Korea
Mijin Noh
School of Business Administration, Kyungpook National University,1370, Sankykdong, Bookgu, Daegu 702-701, South Korea