Research Article
Merging Repatronage Behavior Model (RBM) Towards Hypermarkets in Malaysia
Department of Management and Marketing, Faculty of Economics and Management, University Putra Malaysia (UPM), Malaysia Central Tehran Branch, Iran
Ang Siew Hui
Department of Management and Marketing, Faculty of Economics and Management, University Putra Malaysia (UPM), Malaysia Central Tehran Branch, Iran
Manoochehr Jofreh
Tehran Central Branch, Islamic Azad University, Tehran, Iran